Music in the Lane

Platforms:
Email and environmental advertising

Brief:
Campaign created to promote the event 'Music in the Lane' for the retail space Goldsbrough Lane located in the heart Melbourne.

Response:
The campaign aimed to convey the warmth and originality of the live performing bands whilst creating interest around the event. Inspiration is drawn from retro album covers and the colourscheme is developed to make the different photos of the bands tie together in a nice manner.

Campaign created at
BIG HILL GROUP 2013.
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