14 years ago, Dirk Nowitzki had a crazy dream. He wanted to play in the NBA and become a champion. On June 12, 2011 he made his dream come true. And to celebrate his achievement, NIKE produced an exclusive NIKE Air Force 1 in honor of Dirk’s victory.
As NIKE did not just want to hand over the shoe, they asked us to come up with an idea that would live up to the words that celebrated Dirk’s NBA title: All dreams are crazy. Until they come true. And that is what we did. In a film that tells the story of two crazy dreams.