Nike // One Day Sale

Across the world, women still are not paid equally. And as an equal pay company, Nike is working to change that. We pitched this idea to them in an effort to celebrate women and raise awareness on gender pay equality. On International Women's Day, we'll host The One Day Sale to highlight the issue of gender pay disparities around the world. Each country’s sale will be equivalent to its gender wage gap percentage, and anyone who purchases women’s products on that day will receive the discount. The One Day Sale is a global message that has a deep and unique meaning for every region, and gives Nike the opportunity to pay it forward and give back to women in a powerful way.


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