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NOWNESS - Social Media Editor

  • Jordan Hardy

A collection of copywriting, editing and curation work from my time as Social Media Editor at NOWNESS. My role as social media editor involved me working closely with the Head of Social and the Digital Editor to effectively plan social campaigns for NOWNESS content, to be featured across IG, Facebook & Twitter. I had the pleasure of working on some of NOWNESS' partnership projects with some very innovative and successful companies, such as Mercedes, Alpha Tauri & Fairmont Hotels & Resorts. This was a great experience to see first hand the many stages of these partnerships, from their inception through to completion and learn how to communicate with such companies in order to effectively promote these incredible short films via social media campaigns.

'NOWNESS is a global video channel screening the best in culture. Launched in 2010, NOWNESS’ unique programming strategy has established it as the go to source of inspiration and influence across art, design, fashion, beauty, music, food, and travel. There curatorial expertise and award-winning approach to storytelling is unparalleled. Working with exceptional talent, and both established and emerging filmmakers, NOWNESS connects audiences to emotional and sensorial stories designed to provoke inspiration and debate.'
Fairmont Loves Film - I had the pleasure of working on a social campaign promoting ‘Fairmont Loves Film’ - a new initiative that celebrates the timeless bond between the silver screen and the iconic locations of Fairmont Hotels. For this partnership with Fairmont Hotel & Resorts I curated a selection of stills from iconic cinema moments to create a ‘Cinematic History of Fairmont’ and ‘Fun Facts’ IG Stories, along with copywriting for Instagram, Facebook and Twitter campaigns .
Filrate - 'Otherworldly creatures roam a futuristic subterranean compound in a film exploring digital connectivity and physical isolation'. I curated a series of stills and short clips from the film, editing them into social assets to be used as IG Stories and grid posts, as well as working closely with the Digital Editor to produce copywriting for both.
Royal Academy of Arts: Invisible Landscapes - For this editorial collaboration with RA, I produced a series of Instagram Stories, teasing and promoting an upcoming event as part of RA's Invisible Landscapes exhibition.
Visuals created by Toby Heard.
Photographers In Focus: Richard Billingham - 'The Turner Prize nominee breathes new life into the memories of his childhood'. I curated a series of stills and short clips from the film, editing them into social assets to be used as IG Stories and grid posts, as well as working closely with the Digital Editor to produce copywriting for both.
Lovesick: Maverick - 'Abbey Lee and Rhys Coiro star in this intimate film delving into the current climate of gaslighting'. I curated a series of stills and short clips from the film, editing them into social assets to be used as IG Stories and grid posts, as well as working closely with the Digital Editor to produce copywriting for both.
Portrait of a Place: Southside Forever - 'Exploring life behind the headlines in one of the US’s most underrated neighborhoods'. I curated a series of stills and short clips from the film, editing them into social assets to be used as IG Stories and grid posts, as well as working closely with the Digital Editor to produce copywriting for both.
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    NOWNESS

    • Arts and Culture
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    The Fairmont Hotel Group

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