Octer Email Campaign 3

Octer is a new mobile shopping app from the makers of SHAREIGHT.
Octer aims to make your smartphone the easiest device to shop from.

This email campaign presented male users with the top 8 trends from SS15 collections, picked from across the virtual high st.

The concept was to include words to describe each key trend, Photoshopped inside the product images. This was an experimental design for us, as we knew that this might detract from the products themselves.