OPTIAT: The Coffee Scrub That Scrubs Up Well

Consult on creative strategy and messaging for the brand story and packaging of a new-to-market coffee scrub brand in collaboration with design agency Studio More.
An ethical start-up selling organic coffee scrub using beans from London’s best cafes needed a late night revamp of their packaging copy before they went to the printers. After a last minute creative sprint to meet their print deadline, we worked together on hammering out their brand story and key messaging for retail pitches.

Team Credits

Rebecca Magnus

  • Lead writer for an award-winning design studio
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Rebecca Magnus
Lead writer for an award-winning design studio