Outline - Campaign Event

The brief here was to create promotional material for an architectural event, designed to inspire both current and new architects.
After researching how architects describe architecture, I wanted my design to focus on form and structure. I named my event ‘Outline’ based on the planning that goes in to each design and the outline being the structure that help accomplish it. I then created shapes that could form the letters of this name, and used these across my design. They flow into the page to represent the idea of things coming together, and the event being the hub of inspiration for the architectural world. (student brief)