A 3D poster that celebrates three things; the 25th birthday of XL Recordings, Tyler the Creator winning the Best New Artist award at the 2011 MTV VMAs and finally his intriguing paradoxical personality.
The concept behind this poster is paradoxicality; a paradox is a person or thing exhibiting apparent contradictory characteristics; this thoroughly describes Tyler’s behaviour and personality. Ultimately he is always expressing and being himself.
I hope that this poster inspires you the viewer to; push boundaries, take risks and be yourself! It’s the reason why independent labels like XL recordings and artists like Tyler the Creator have achieved so much success.