Purina believe that people and pets are better together. That is why, in June 2017, they launched their Pets at Work toolkit to help companies of all shapes and sizes to launch their own Pets at Work programme.
The Toolkit makes it easy for any company to launch their own scheme by answering a lot of FAQs that HR and other employees might have as well as provide ready to use materials such as signage and detailed step-by-step processes.
As part of the campaign we also launched a UK webpage, an EMENA media site, and a social media campaign on LinkedIn and Twitter.