Plants & Co.

BRAND IDENTITY, PRINT COLLATERAL, PACKAGING Tone: refreshing, lively, welcoming, homely, modern, minimal A light-hearted and minimal look for this Scandinavian boutique plant shop. Bringing the calming and restorative vibes of nature to the city dwellers - Plants & Co. has a beautiful selection of handpicked indoor greens for urban homes as well as artisan bouquets. Alongside fresh blooms are curated home goods and garden accessories. This charming independent shop believes that plants are essential ‘housemates’ - they make our life better, lift our spirits and bring calm to hectic city lives. A hand drawn touch was applied to the brand identity (from the lettering of the business name to the icons) with the intention to bring a natural feel.