Predictive Solutions identity

Predictive Solutions is a provider of software products for prognostic analytics. The company's products are used to make predictions by analysing existing data. The company's mark - sectors of a circle - resembles pie-charts graphics and also a simplified image of an eye. The brand platform "shedding light" is a driver for all brand graphics. Both changing, abstract forms and illustrations implying the theme of shedding light are used as additional graphics across various applications. The same color pallete used in all the applications makes the whole brand image coherent.