Pretty in Pantone Beauty Series - Greenary

Every year I art direct a beauty and fashion story based on Pantone’s colour of the Year. In 2017 the Pantone Colour of the year was Greenery, a light almost neon green which is very fresh, airy and current looking. We gave the colour an African spin to cut through all the images which focused solely on the typical floral and foliage aspect of the colour.