In 2010 the Science Museum approached my design collective Print Tuft & Fold to do a collaborative project with them, taking inspiration from their pictorial archives and developing a soft furnishing collection. It was a new direction for them, for us too, and bit of a retail experiment to appeal to a more adult consumer.
It was a wonderful experience to have this creative freedom and come up with some really unique designs for them. As Print, Tuft & Fold we are such different designers, but our style of work fitted with the Science Museum so naturally.
I took my inspiration from a strangely beautiful and diverse range of fractal images, including ascorbic acid, Formula One racing car brake lining, and Colloidal Silica. The original imagery conveyed complete visual chaos, which I tried to re-order though symmetrical geometric shapes. The chaotic element in my work is always there though, with the shapes and colours morphing and changing subtlety.
The Collection launched at 100% Design in 2011.