Qatar Investment Authority

When Qatar Investment Authority announced that they were looking to have their branding revised, I was commissioned by a Qatari creative agency to generate a few possibilities that they could present to the company.
First of all I decided on the colour palette - I chose the maroon, which is a colour of Qatari flag, and gold, which added luxury and elegance. I drew inspiration from arabic tiles and traditional architecture. I decided that I need to combine the modern spirit of Qatar with its tradition - I felt like a company of such magnitude should be closely associated with the country of its origin.

Team Credits

Kasia Parsz

  • Freelance Graphic Designer
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Kasia Parsz
Freelance Graphic Designer