There’s a startup down the road – Riley&Riley Ltd. They’ve to sell a drink that promises to prevent hangovers – it’s a mix of vitamins, rehydration salts, amino acids that breakdown toxins, caffeine and one secret ingredient. The company was founded by two brothers from Yorkshire – Tom and James Riley. They came up with the idea at university when they couldn’t find anything on the market to make them feel better after nights out. They moved to London after graduating, set up their company and started manufacturing the drink. But when it comes to marketing, they don’t know where to start. They need a brand for their drink, they want something printed to promote it, and they want an app that people can use to manage their drinking (and hangovers!)
Create a brand for the Riley brothers’ drink. You’ll need to consider everything, from the branding strategy to the design to the packaging.

Team Credits

Deeksha Talreja

  • Graphic Designer

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Deeksha Talreja
Graphic Designer