Race to the Finish
Telling a personal story based on the word ‘luck,’ and representing it within the structure and form of the book.
BRIEF
Tell a personal story based on the word 'luck,' and representing it within the structure and form of a book.
THE IDEA
'Race to the finish' is based on a personal story of winning a bet, two years in a row, at the grand national. I have focused on the idea of a collection of betting slips, showing how uncommon a win is.
The books structure stops you in the middel to reveal the story. This also refrences the change with the winning betting slips. The galloping horse in the corner adds context to the story.