Join The–Dots

Rebranding 'It's Nice That

This was a hypothetical project with an aim to turn a non-fashion brand into a fashion brand. This meant me imagining a creative solution that fitted the chosen brands aesthetic and finding the most likely outcome. I worked with a team which included a set designer Amy Exton, photographer Shannon Tao, Make up and hair stylist Alice Malone and Stylist Nicole.
I directed and designed the lookbook shoot in the style of the graphic and publication company It's Nice That by focusing on the memphis milano movement.


Elinor Rawlingson

  • Message

Join our Pro Plan to message Elinor

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • Creative assistant

Share your new project