Recruitment / Communicative Strategy

  • Chiara Cordopatri
  • Dave Newton

Role: HEAD OF GRAPHIC DESIGN AREA _ J.E.TO.P _ TURIN, ITALY Creator of the 2016 and 2017 recruitment campaign for the Junior Enterprise J.E.To.P. Contents have been published on the website of the J.E, on the Universities of the Politecnico di Torino and UniTO, plus all the related social media accounts. It has been designed a communicative strategy to give to know and invite to join the junior enterprise. Each area of the company has been represented through a specific character, a palette of colour, slogan and quotes to catch the attention of the new future members. A project in collaboration with Juliana Henao Suárez.