As founder of the Regal Rogue brand (www.regalrogue.com) my role is to oversee all Brand development; ID, packaging, graphic design and digital, Product development - portfolio management and new product development, Production management & scheduling - Production, recipe quality assurance, bottling, contract production, Sales - regional, country specific, distribution and wholesale/ retail, Marketing - brand, events, social media, media, Operations & Finance - regional specific and head office management.
Regal Rogue was launched in 2012, following a very successful 12 month seeding program in Australia and is now available in the UK & soon to be US. We will have a full portfolio across Daring Dry, Lively White, Bold Red and Wild Rose to establish RR as the world's leading lifestyle Aperitif brand.