Copenhagen based musician Mads Damsgaard Kristiansen is under the name Reptile Youth notorious for explosive stage performances – and at its core, this is what Reptile Youth is: Energy.”
Reptile Youth required an extended band page where their community could dive into their and their friends’ world via a photo blog. In contrast to their heavy audio and explosive stage presence, their visuals were artistic and provocative, but elegant and calm.
The goal was to develop a strong companion to their aesthetics, which simultaneously stood in strong contrast to their audio. A soothing, aesthetically pleasing and adventurous page including both blog and shop invites their fans to discover and uncover the world of Reptile Youth.