Rhubarb

To design the identity for start up marketing agency Rhubarb. The design was to encapsulate their brand values and spirit. Creating a flexible identity which strips the brand back to basics to emphasise its core essence. The primitive flat design style was developed to house inner qualities of the brand such as structure, organisation, flexibility and communication. The circles within the logo become punctuation marks, alluding to the heart of Rhubarb as a communications company.