Project: Roland Garros 2017
Format: Online Films, Social Toolkit & Editorial Rollout
Channels: OOH, Retail, Facebook, Instagram, Instagram Stories, Twitter
Role: Senior Creative Lead (Pitch, Concept Development, Script, Art Direction, Creative Direction, Animation Direction, Editorial Roll Out)
We used rotoscope animation cut with athletes interviews to tell their story building up to the French Open and Roland Garros in 2017.