Roland Garros | adidas Tennis

Using rotoscope animation to promote the adidas Tennis partnership with Roland Garros ahead of the legendary tournament.

Client: adidas Tennis
Project: Roland Garros 2017
Format: Online Films, Social Toolkit & Editorial Rollout
Channels: OOH, Retail, Facebook, Instagram, Instagram Stories, Twitter
Year: 2017
Agency: We Are Social
Role: Senior Creative Lead (Pitch, Concept Development, Script, Art Direction, Creative Direction, Animation Direction, Editorial Roll Out)

We used rotoscope animation cut with athletes interviews to tell their story building up to the French Open and Roland Garros in 2017.

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Associate Creative Director (Multidisciplinary)
Senior Designer