Rolls-RoyceMotorCars.com

Reaching the pinnacle.

INSIGHT
For over a century, Rolls-Royce Motor Cars has forged itself into automotive engineering legend; known for its craftsmanship, quality and reliability, it has continually refined both form and function to create more than cars alone.
IDEA
Highlight the discernment of Rolls-Royce to a global online community by showcasing rich stories and stimulation.
Create an elegant, touch-responsive gateway that illustrates the luxury lifestyle that the double-R emblem has come to represent. Combining a spirit of adventure, a thirst for travel, and a streak of individualism; these inspirational stories of pleasure and culture create an understanding of what it means to own a Rolls-Royce.
IMPACT
The story-rich platform attracted thousands of new visitors, and created a fitting home for a company synonymous with unparalleled craftsmanship.
The Rolls-Royce digital experience and lifestyle is now elevated to match its prowess within the automobile industry.

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The imaginative application of art and science
Creative Director
Associate Recruiter