Runway Trends SS 2018/// Fashion Week /// One season LOVE affair

My recent analysis of aesthetics, consumption, communication and retail has identified a need for LOVE. Especially in the field of communication and future business, brands will come together and pair even with their biggest competitors, in order to develop new concepts and values. Society shifts, so does LOVE.
This moodboard shows my interpretation of the trends coming from New York, London, Milan and Paris Fashion Week.
For one season, designers get involved in love stories, showcasing the same trends in concepts, shapes, colours, fabrics, styling or prints.

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Forward thinker = Data analyst = Trend forecaster