The Skoll Centre for Social Entrepreneurship, part of the Saïd Business School at the University of Oxford, promotes social and environmental impact initiatives within the business sphere.
My design services were engaged to rebrand the Centre’s six sub-brands, ranging from conferences to networks and competitions. I sought to clarify, simplify and amplify the sub-brands as one united set, sitting under the primary brand.
In order to achieve this goal, I reshaped the brand and marketing strategy for each sub-brand in turn. Working alongside the Centre’s team, I guided the process of defining the character, purpose and message for each sub-brand, which informed my design of their visual and linguistic identities.
Following this initial project, I was asked to help apply the sub-brand identities across various marketing channels and design outputs. These included flyers, e-newsletter templates, document templates, event photography and promotional films.
Identity credit: Skoll Centre for Social Entrepreneurship primary branding