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Shell Crap Cards

If you've left it until the very last minute to buy a Christmas card, you can always count on your local petrol station for a tasteless emergency card. Embracing this unfortunate truth, we launched a range of deliberately crap Christmas cards that were sold in Shell stations across the UK in 2016.

Message inside reads:
Bad news: your present isn't any better
Message inside reads:
Well, you did say don't make a fuss
Message inside reads:
It was either this or a can of de-icer


Matty Pickles

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  • Midweight Copywriter at Iris Worldwide

Project Tags

  • Advertising
  • Christmas

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