Smart Rota

Smart Rota (SMRT) is a live cloud-based scheduling solution, that delivers real-time control over the entire employee population 24/7, wherever you are.
The fundamental aspects of Smart Rota are security, accuracy, structure and flexibility. The SMRT grid is a simple yet strong visual basis that communicates these themes and forms a reference point for the identity to build upon. Using the functionality of the grid as a basis, the flexible logotype conveys the customisable, live, and advanced planning elements of Smart Rota.

Team Credits

Ian Caulkett

  • Message
  • Designer / Partner

Project Tags

  • branding
  • visualidentity
  • graphicdesign

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Ian Caulkett
Designer / Partner