This is a re-branding of a specialist staffing agency for events in London, 'Snapshot Staffing'. I originally designed the brand logo back in 2014.
I was tasked by founder and director Benjamin Glean, to design a sleeker and more elegant logo. Since Ben is a professional photographer, I wanted the concept to be based on a camera film negative being twisted to form the letter 's', as well as conveying the shape and curvature of the human body. I wanted to compliment both the fashion and photography side within the logo.