Social Media on The Dots

Working in collaboration with The Dots Lead Curator, Laura Richardson, I have helped to manage social media content through Facebook, Twitter & Instagram.
Ensuring Instagram curation looks slick, whilst highlighting the amazing works of those amongst the community to act as creative inspiration for followers, with the help of fellow marketing assistant Robyn Cusworth, in 2017, to date we have been able to collectively grow followers across all social channels from 10k to 25k+ on Instagram, 100k to 195k+ Facebook likes and 10k followers on Twitter.
Social media selections not only curate outstanding work from The Dots community, but are also selected to coincide with significant cultural events.
To commemorate the death of David Bowie, one year on from his passing, we decided to feature some of the best Bowie related work on The Dots in a mini social media series.
I highly enjoyed crafting the copy to go along side social posts, not least because it involved trying to cram in as many subtle Bowie lyrics as possible, see below for copy.
Post 1:
On this day last year, we lost a truly iconic hero. To pay tribute to the one and only legendary David Bowie, see how other creatives have been inspired by this starman by checking the many amazing projects dedicated to him over on The Dots

Post 2:
(1947-2016) were truly golden years and the stars look very different today. #RIPDavidBowie
Illustration by the talented @stavros_damos. See more amazing Bowie inspired creative works on The Dots

Post 3:
Turn and face the strange yet extraordinary performance costumes, set designs and photographs of the legendary David Bowie pulled together by design collaborator Jonathan Barnbrook in the first ever international retrospective exhibition catalogue. Check out more Bowie inspired projects over on The Dots
As Content and Partnerships Assistant, it is within my remit to write copy for social posts as agreed in partnerships, whilst working with Laura on image selections.
Above and below are examples of some of our most liked posts on Instagram for partnerships social (and some of our most liked posts of all time).

Team Credits

Annie Ly

  • Message
  • Marketing and Partnerships at The Dots

Project Tags

  • Social Media Strategy

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