A text-generating algorithm analysed 400 existing sports from various world cultures, and responded with 1,000 ideas that were then interpreted to form the new sport concept, with a focus on accessibility, learnability, enjoyability, and potential for physical exercise. An image-generating algorithm analysed 10,000 existing sports logos, and responded with ideas that were interpreted to form the new sport’s crest. The resulting sport - Speedgate - exhibits familiar elements of croquet, rugby and soccer, and is the world’s first to be imagined by AI.