Project set as part of my university course
The brief: Create an series of advertisements for Speedo Aquabeat, a waterproof MP3 player. The advertisements must appeal to all swimmers, from professionals to hobbyists.
The solution: Illustrate the possibilities opened by the product by blending swimming with music in various different ways. Swimming lanes turning into a music stave or play, pause and fast forward icons and drawing similarities between water ripples and music waveforms as a swimmer dives into sound.