Sticky Bundits; Brand Identity

  • Tom Shaw
Sticky Bundits are an amazing street food trader making delicious fusion rice burgers.
We designed a bold, brash 80s inspired identity – to provide serious standout in the crowded street food environment.
Created from a mixture of analogue letraset patterns for the textures and hand drawn logo for a classic retro feel – perfect for the pun laden Street Food Scene where not only the food does the talking. Add to that the provocative #BreadIsDead hashtag and it’s game on.
We collaborated with illustrator Neil Roberts to create a comic book back story to the brand, of hemit monks, lost secrets of mystic rice buns and tantalising fillings laden with spices, guaranteed to give you sticky fingers!
Playing on the comic book and the food titles ads some visual fun to their simple but funky website.
Winners of Best Sandwich – British Streetfood Awards 2017

Companies

  • Plastic Crayons logo

    Plastic Crayons

    • Design