Campaign Objectives
· Increase awareness of Tipi's Apartments across young people in London.
· Drive enquiries for their Wembley Accommodation - 1-2 bedroom flats.
Strategy
· We arranged for our student Brand Ambassadors to engage students in conversation at key London unis, high footfall student hubs and near to competitors. Encouraging them to enquire via clients website or phone.
Results
· 1500 flyers were distributed at The University of London Housing Event, around SOAS, Birbeck & UCL.
· Student insight and feedback was collected to improve offering.
· Tipi saw an increase in enquiries for their new build apartments.