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    Suit Direct

    The premier destination for formalwear

    Suit Direct is a menswear brand with over 20 stores throughout the UK. Needless to say their main focus is suits, offering quality formalwear from top brands at discounted prices.

    What we did

    Up until now Suit Direct’s strategy was to reflect the discount prices with a bargain bin style website. At Vast we were commissioned to breathe new life in to Suit Direct by creating a website that speaks of the quality of the garments rather than the price. This was part of a new strategy to make the consumer feel like they’re getting a premium suit for less, rather than just buying a cheap suit.

    Credits

    Jordan Gilroy

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