The digital transformation: CalCon Lounge

  • Lydia Borowsky
Digital transformation in the conventional real estate sector
With the new brand focus as digital leader in real estate a new event concept was born: CalCon Lounge. A very personal, emotional event with Sneak Previews, networking and speakers focussing digital awareness - only for 50 hand-picked visitors.
The event was the start of the new era of CalCon and led to a very strong brand relationship.
Link to CalCon Lounge Live Blog