This design was created following a brief asking for quirky and creative tote bag designs.
The design was to be illustrative and fun, but besides from that, the brief was open to interpretation.
I wanted to create a series of quirky animal illustrations with a hand-drawn feel to them to echo the natural and eco-friendly nature of the store. I sketched the animals in pen then digitally brought these designs together. I wanted to keep the hand-crafted element so decided to add a splash of colour to each in a rough-painted effect