The Gourmet by Ranch Market
The Gourmet is a premium supermarket in Surabaya, established by PT Supra Boga Lestari Tbk, who have been developing Ranch Market in Indonesia. Below are some of the copywriting work that I've done for this client.
It's through the five senses that humans perceive the world. Shopping for groceries should be about turning on all the senses. The Gourmet offers a unique shopping experience like no other, where you no longer browse your grocery by just reading the labels. A one of a kind experience, mesmerising store design, wonderful scents, freshness of crops you can directly feel, a sophisticated and efficient ordering system and of course warm greetings from its personnels. All designed for a festive feeling that gives you a wonderful shopping experience... what a delightful affair!
Scope of Work: Branding Identity, Strategy
Agency: VASCO
Client: PT Supra Boga Lestari / Ranch Market
Year: 2019