The Kelso - Digital Marketing

  • Simon Kemp

Shaking up the promotion for a cocktail bar & nightclub. We generated increased interest in The Kelso as a nightclub venue through multiple creative online techniques. Through marketing and management expertise and knowledge of the local music scene, we thought of ideas for engaging events that drove various sets of customers to individual events in order to maximize revenue. We managed all the creative marketing over a process of a couple of months and achieved more engagement and reach through posting consistent imagery, photos and artwork that customers engaged and related to. The results were very positive with an immediate increase in interest in online events and more bar turnover across nearly every weekend night compared to previous figures.