The Leo Bucket List

  • Rory Neighbour
On the run up to the 80th Anniversary of the founding of Leo Burnett, staff around the world were encouraged to participate and compete in 79 tasks, and then post on social media.
I designed the global internal poster that was put up in all the Leo Burnett agencies worldwide. The concept of the design was based around the iconic Leo Burnett pencil. We printed black ink on metal sheets to create a striking effect reminiscent of the Art Deco movement that was popular when Leo Burnett was founded.