Join The–Dots

The Pop Up Agency’s 9 Golden Rules

Lessons we’ve learned along the way that has manifested into our guidelines which we today apply in all areas of our work.

  1. Goal Define a clear goal and make sure that all actions reflect the goal.
  2. Same page Make sure that everyone is on the same page, both internally and externally.
  3. Expectation Make sure to set the expectation, both internally and externally.
  4. Agenda Set out a clear timeline of goals and when they should be achieved.
  5. Don’t force stuff It happens to us all. The difference is how we handle it. It’s about acknowledging it and rerouting.
  6. Less creative thinking and more creative doing Be more active and test your way to a solution.
  7. Keep it simple There are tremendous benefit and value of keeping it simple.
  8. Be present Ensure that everyone is fully invested and present in the room.
  9. Don’t focus on the details, see the bigger picture No caption needed.
Remember that creativity is a mindset, not a skill and that we all possess it.


Abraham Abbi Asefaw

  • Message

Join our Pro Plan to message Abraham

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • Founder of The Pop Up Agency

Project Tags

  • Creative process

Share your new project