THE UNDERGROUND

Art gallery logo.The inspiration behind this project is the London Underground system. The colors and the design of the logo are a tribute to the London underground. The round shape expresses the sharp, circular movements that the underground makes every day in London as a piece of art that goes around the world passing through all the best art galleries. An all-seeing eye of the security cameras is overseeing everyone as shown by the blue circle, just like the eye of an art lover observing their most treasured piece of art. This logo is designed to be the front face of an art gallery. A face of curiosity, movement, change, and mystique, transporting you from one piece of art to another. 

Team Credits

Martina De Matteo

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Project Tags

  • logo
  • geometric
  • minimal
  • art
  • graphic
  • graphicdesign
  • mockups
  • creative
  • creativeinspiration

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Martina De Matteo
Designer