The Victorian Society asked me for a better website

  • Adam Wieclawski

So, I rolled my sleeves and overhauled their existing page. From the information architecture to a new booking system – I left no stone unturned.

TYPE OF PROJECT
Website overhaul, Arts and heritage

MY RESPONSIBILITIES
Research, Information Architecture, Product Design, UX Strategy, UI Design

TOOLBOX
Adobe XD, Adobe Illustrator, Wordpress, Trello, Maze

PRODUCT DESIGN FRAMEWORKS
First principles, Requirements and constraints, Impact-Effort matrix

UX METHODS
Contextual inquiry, Surveys, User and stakeholder interviews, Card sorting, Persona building, Task analysis, Journey mapping, Userflow, Prototype feedback session, Heat maps, Analytics review
See how this product works on adamwieclawski.com
Read a full case study on adamwieclawski.medium.com
The new home page offers a fresh and uncluttered environment that fosters better learnability through the use of familiar elements such as the hero banner or draggable carrousels. The priority is given to the society’s mission to recruit more members with an explanatory note on how to help the cause.