The water of the classic

  • Manfred González Yumar

The water of the classic is an online campaign for bwin, one of the largest sport betting houses in the world, to announce the arrival of the most important football match in the world between Real Madrid C.F and F.C Barcelona. To increase the excitement of the match, as the bets used to do, Bwin bottled water from the most emblematic water fountains where Real Madrid C.F and F.C Barcelona celebrate their triumphs, Cibeles and Canaletas. In this way, his football fans could take a glory bath to celebrate the victory in El Clásico match, no matter where they were.