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The Working Artisan's Club - O'Neill

Drawing on O'Neill's heritage as the creators of the wetsuit, TCOLondon produced a year-long multi-platform campaign focusing on modern-day makers. The six profiled artisans created original artwork and helped spread the word via a loyal social media fan-base. The campaign included cutting-edge video content which ensured a strong take-up by other media outlets, and a sold-out exhibition at TCOLondon's 71A.

Credits

George Jennings

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