Tie-A-Turban

Tie-A-Turban was a stand within Trafalgar Square that introduced both the Rajasthani and Punjabi styles of turbans to the public. On an A6 postcard, the Diwali In London committee wanted both styles and two QR codes which lead to tutorials on tying a turban. The bold coloured turbans which are arranged randomly on the front of the postcard gave the stall a fun brand appearance. 'Cherish', 'Nourish', 'Respect' and 'Protect' are each word's that describe the responsibilities you must uphold towards the turban.