Investors often reserve part of their portfolio for blue-chip shares simply because they are considered relatively safer forms of investments. But what makes blue-chip shares so attractive and seemingly safe? These shares have been trading in the market for a long and have thus, earned a reputation due to their consistently robust performance.
Additionally, most of the blue-chip shares intrigue investors with the dividend payments offered by them. However, a blue-chip investment may not be a straight shortcut to high returns for investors. Higher initial investments and greater risk often accompany shares offering higher returns.