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Viv Bowdler will need to approve that you worked on “TOPSHOP #LiveTrends” before we add you as a collaborator.

TOPSHOP #LiveTrends

London Fashion Week (#LFW) is the biggest, most exclusive and most important event on the UK fashion calendar, offering a first look at the key trends set to influence what we wear. Using Twitter we partnered with @Topshop to surface trends emerging from London Fashion week in real-time, letting fashion fans immediately shop the looks. The @Topshop team even brought the idea to life at their flagship store on Oxford Street, updating the outfits to match the trending topics and letting shoppers be the very first to buy the latest trends live from the #LFW catwalk.

Project Tags

  • Twitter
  • Social
  • advertising
  • fashion

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