Toyota Proace

This project, for Saatchi Design, drew upon our teams multi-disciplinary skill set to deliver 6 complex animations for the new Toyota Proace van. As well as creating the photo real CGI van, we set out to create an entirely 3D world in a two dimensional illustrative style, that evoked traditional cell animation. As the van navigated through this world and its different terrains its unique features were showcased. To sit seamlessly alongside the animations, stills were produced and utilised in all of the offline communications.

Project Tags

  • Advertising
  • Animation
  • VFX
  • cgi
  • Producer
  • director
  • Retouching
  • Campaign