Trattoria Allegra

  • Stavros Simonovikis

Brand identity for Trattoria Allegra, a trattoria opening in London. Approachable, joyful and honest are some values that define the visual language and tone of voice. Apart from a dining area, it will work as a deli selling delicious products from Italy. Allegra is an Italian name that denotes someone who is joyful and lively. Giuseppe the owner, brings the traditional taste of his Grandmother’s creations from Bologna to London, with a culinary twist.

Starting off with the stylescape gathering inspiration into a bord creating initial concept directions.