UK 1's Allergy Relief Brand Experience

During my time at GSK the main project I was working on was the Piri brand. Throughout my time I worked closely with the team to understand Piri's 2020 goals and targets (including the introduction of new products into the range), deciding the appropriate channels for the A&P budget, overseeing the renovation for the brand's website, conducting reports of the brands target audience and analysing the categories market trends.

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